Potatoes USA Update

Potatoes USA Update with Kim Breshears

Kim Breshears, Chief Marketing Officer of Potatoes USA, will give an update on marketing, national trends, and more from the organization in charge of domestic and international marketing of U.S. potatoes and potato products. 

General Session 2

Wednesday, January 28
12:55pm-3:00pm


About The Speaker

 

Kim Breshears

Kim Breshears is the Chief Marketing Officer at Potatoes USA, where she leads global marketing and communications for the U.S. potato industry. With over 30 years of experience, she has spearheaded marketing and branding initiatives across diverse industries, including produce, online search, tourism, home building, and technology. She’s passionate about strategic planning, financial stewardship, and delivering impactful results.